Response delays up to 3 hours, conversion dropped from 60% to 37%. The AI sales agent brought performance back — and scaled to 10,000 inquiries per month.
War Point — a network of 7 VR entertainment parks. High inquiry volume through Instagram, Telegram, WhatsApp, VK, and the website. As popularity grew, the admin team couldn't keep up.
Client messages any channel — the bot responds immediately and asks which of the 7 parks is most convenient.
The bot identifies the visit type: open arena, private room, birthday party, corporate event. Each type gets its own conversation path and offer.
Number of participants, age range — the system automatically matches the best program from the park's catalog.
Built-in scripts for common objections: "too expensive", "let me think about it", "comparing options". Automated follow-up sequences for clients who started the booking but didn't complete it.
The bot re-engages 15–20% of clients who showed interest but never booked — personalized messages after a set interval.
All conversations sync to Bitrix24. Managers see the full conversation history — the bot doesn't work as a black box. When a client is transferred to a live manager, the context transfers with them.
| Metric | Result |
|---|---|
| First response time | 30 seconds (was 2–3 hours) |
| Conversion growth | +25–35% |
| Monthly inquiries | ~10,000 |
| Manager workload | −40% |
| Dormant lead reactivation | 15–20% |
| Cost vs. hiring 2–3 staff | saving $1,700–$2,200/mo |
War Point can now scale its marketing budget without expanding the admin team — the bot handles any volume of traffic 24/7 without burnout.
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